In my past work, I understood we had millions of data reports available to us as public citizens. And yet, finding a best sustainable, compostable kitchen trash bag was unbelievably hard (6 hours of researching). I knew we needed a user-friendly data platform designed to reflect data, impact and simple actions. And, talking with hundreds of social good enterprises and people actively solving problems in their community, I knew we needed to get better info to people so that each of us can do something more, something good, easily! So, we created Hey Social Good with a robust data foundation to provide better vetted alternatives that lead to positive social impacts. — Cindy J Lin, Founder & CEO