Top 10 Organic and Natural Makeup and Skincare

Why you should care?

Using natural, organic, and cruelty-free products for your body can help your health, climate, rainforests and wildlife.

by Kate Houser

Perhaps you’re spending your quarantine period fully embracing an organic and natural makeup free lifestyle. Or, maybe you’re spending hours watching natural makeup video tutorials to pass the time (guilty!). Either way, you know you’ll be buying new makeup again at some point. Whether you’re someone who’s been keeping to a routine and still showering every day (teach us your ways!) or you’re choosing to save water for the weekly trip to the grocery market, it’s super easy to make impactful shopping choices with your makeup and body products.

Best and Easiest Tips

We’ve outlined some of our favorite tips on how you can be more mindful when looking for organic, natural, and cruelty-free beauty, makeup and body products. From the ingredients sourced, to the product’s manufacturing, and the product’s packaging, your purchase of these purpose-driven, socially conscious brands ends up giving back to our communities. It’s extremely important to be conscious about the products you put directly on your skin, face, hands, and feet. I mean if you read about some of these chemical ingredients and their long-term toxicity side effects, you would think twice about putting it on your face. I mean, our face is the only part most of the world gets to see right now (thank you Zoom, Facetime, and other video apps)!

Read the Labels

Challenge yourself this week and go into your bathroom, shower or makeup drawer and pick up one of your most used items. If you see any ingredients such as artificial fragrances, formaldehyde, aluminum, sodium lauryl sulfate, toluene, PFOA, triclosan or anything with the word “paraben” in it such as methylparaben (which reported could be a potential link to causing breast cancer), toss it. Really, toss it. These are harmful chemicals that won’t be found in any product that is truly “natural” or “non-toxic”. Cheap, fast-producing chemical-based ingredients are a way to add fillers to makeup and body products. The long-term, chronic application can lead to skin conditions and pollution of our environment. I mean, they gotta go somewhere after we wash it off from our face.

According to Safe Cosmetics and the Environmental Working Group, some 40 countries in the EU have banned over 1,400 chemicals from cosmetics that are known or suspected to cause cancer, genetic mutation, reproductive harm or birth defects.  The U.S. FDA in comparison has only banned or restricted 9-11 chemicals from cosmetics. The United States has a ways to go to protect consumers from these ingredients. We need to do our part in making sure we’re reading the labels of our beauty products and keeping those chemicals out of our bathrooms. Luckily, there are plenty of amazing brands using safe and healthy ingredients. And we’ve highlighted them so you can stay safe and look fab!

No Palm Oils, Please

Lastly, stay away from products who use palm oil. The production of palm oil is harmful to our environment because it causes extreme deforestation (destruction of trees) which then causes carbon dioxide release into our atmosphere. The Rainforest Rescue Org reported, “Oil palm plantations currently cover more than 27 million hectares of the Earth’s surface. Forests and human settlements have been destroyed and replaced by “green deserts” containing virtually no biodiversity in an area the size of New Zealand.” They also found that palm oil plantations can negatively impact many of our world’s beloved wildlife, including pushing already “Endangered species such as the orangutan, Borneo elephant and Sumatran tiger” closer to extinction. As consumers, we can choose to purchase from brands who do not support the use of palm oil in their products. We can make a statement and work together with brands to lessen the consumer demand for this extremely harmful biofuel.

Support Cruelty Free Products Only

This one feels like it should be a given, but the reality is that animal testing still exists. Look for products with labels that say “Cruelty-Free” on the front of the package. If you don’t see it, email the brand and ask if they support animal testing. The more we hold brands accountable for this sort of treatment, the more we will control it’s fate. Animals don’t belong in cages with harmful chemicals being used on their skin and eyes with little to no food or sunlight. Make an effort not to support brands who allow this sort of treatment to occur and keep the art of making products beautiful.

Go Zero Waste (Or At Least Aim for 50% Less Waste)

Think about how many plastic bottles of shampoo you go through in a year and multiply it by your age. That number might shock you. For example, I probably use a bottle of shampoo every other month, aka six bottles a year. Multiply that by my age of 30 (I know you’re shocked I’m a day over 23. That is SO nice of you to say, thank you, must be all of that clean skincare I’ve been doing!)…and that’s 180 plastic bottles of shampoo and I’m not even done livin’ yet. If your number scares me as much as mine did, try switching out your shampoo bottle for a shampoo bar! They’re super effective, easy to travel with and we’ve highlighted a few brands below who offer them so you can have a quick and easy start to your clean, zero waste beauty routine!

Now, let’s quickly talk about waste with cosmetic products, shall we? Think of how many tubes of mascara you go through (especially in the times of the year when “The Bachelor” or “This is Us” are airing). Did you know there are beauty brands who offer refillable cosmetic products!? You can order fresh products to refill your containers from these fab beauty brands moving forward. What a fun concept! If your favorite brand doesn’t offer that yet, look for one with a recycling program. Some beauty brands will award points or discounts for sending in empty eye shadow pallets or lip sticks; this way, they can re-use the materials in the containers for future products.

Shop Clean & Organic Brands!

Our favorite tip of all! Below are our top picks for beauty or body products. Shop with impact, shop with purpose and feel even more beautiful, healthy and clean with these awesome brands!

  • Zao Organic MakeupSilver Giveback Medal, Rising Star Sustainability Medal
    What do you get when you have a passion and respect for nature derived from the Zen and Tao philosophies? ZAO Organic Makeup. LOVE , LOVE the colorful, vegan and cruelty free options from this Social Good Rising Star brand that delivers Earth friendly products in beautiful refillable bamboo packaging.

  • Antonym MakeupBronze Giveback Medal
    This Eco-cert, cruelty free cosmetic brand wants you to know it is possible to be gentle and clean while also helping you get fierce, luxurious looks! Clean does not have to mean dull and we love their beautiful, luxurious palates.

  • Axiology Beauty Silver Giveback Medal
    We love the story behind this clean, multi-purpose lipstick brand and how one woman’s passion and love for animals grew into a successful, clean and zero waste beauty empire built entirely from her home kitchen.

  • EthiqueSilver Social Good Medal
    Imagine sucking all the water out of 3 bottles of shampoo – you get a shampoo bar that saves literally millions of pounds of plastic and millions of gallons of water. Shampoo bars are clean, effective, easy to travel with and a perfect addition to a zero waste lifestyle! 

  • Burts BeesPlatinum Social Good Medal
    One of Hey Social Good’s highest ranked companies, Burt’s Bees contributes to 12 of the UN’s Sustainable Development Goals with their giveback initiatives and methods ranging from saving bees, to building homes, and feeding the homeless. With everyday earth friendly products like a huge variety of yummy chapstick flavors, makeup, men’s hair products, and toothpaste, you can find anything you need from this awesome social good brand!

  • Elate CosmeticsBronze Sustainability Medal
    This Canadian based sustainable, vegan cosmetic brand believes in five core conscious beauty principles: Impact, Ethics, Community, Future and Mission. They instill these principles throughout their business. We love their “capsule beauty” quiz so you can practice buying only the core products you need to help reduce your waste. Their Perfectly Imperfect program sells imperfect, but awesome, refillable bamboo pallets at a discounted price to reduce their own waste.

  • Dr. BronnersPlatinum Social Good Medal
    Another Hey Social Good highly ranked favorite, Dr. Bronner’s offers amazingly fragrant peppermint soap for your body, head, & kitchen. Their “All-In-One” philosophy is reflected in their products, their family business goals to improve our planet.

  • Moon Valley OrganicsGold Giveback Medal, Rising Star Sustainability Medal
    All herbs grown and hand-picked by a small farm in Washington State who also offers volunteer opportunities s to learn about organic farming. Check out their newest product (and one of our personal favorites for zero waste living): shampoo bars!

  • Kjaer Weis Rising Star Sustainability Medal
    Their Eco-sleek refillable metal containers the first we’ve seen of this kind! Made from almost entirely certified natural or certified organic ingredients, their beautiful refillable metal mascaras, compacts and lipsticks support a zero waste future.

  • Flynn & KingSilver Social Good Medal
    With a list of ingredients you can actually read, we love this Brooklyn, NY small business. They seem to offer the best, natural skincare products for guys and gals. From toners to soap to all natural deodorant, your purchase can help give back to victims of domestic violence, homeless shelters and LGBQT organizations.

For even more tips, check out our Beauty This for That Guide!

Keywords: clean beauty, clean makeup, natural makeup, organic makeup, organic beauty, organic skincare, clean skincare, bathroom products, sustainable makeup, sustainable beauty, sustainable skincare, cruelty free beauty, vegan beauty, organic cosmetics, natural cosmetics, Zao Organic Makeup, Axiology Beauty, Burts Bees, Antonym Makeup, Elate Cosmetics, Dr. Bronners, Moon Valley Organics, Kjaar Weis, Flynn & King, organic and natural makeup

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